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Barbados Tourism Marketing Inc. (BTMI)
About Barbados Tourism Marketing Inc. (BTMI)
Barbados Tourism Marketing Inc. (BTMI) is the official tourism marketing agency of Barbados, responsible for promoting the island as a premier global tourism destination. BTMI develops and implements tourism marketing strategies, manages Barbados' international brand presence, and works to grow visitor arrivals across key source markets worldwide. The agency also organizes and participates in international travel trade events, expositions, and conferences to showcase Barbados' diverse tourism offerings including its beaches, cultural heritage, culinary experiences, and adventure activities.
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